Good 'ol Bill Simonson has another reason to piss his Miller Lite and shit the Little Caesars he ate into his pants, which he's sitting with the car he bought from Dan Pfiffer.

The Mad Dog has been unleashed.

Legendary New York sports jock Chris "Mad Dog" Russo is moving form bland terrestrial radio to Sirius and XM. On September 15th, the Mad Dog Channel will debut on Sirius channel 123 (where Sports Central is at the moment) and XM channel 144, with Mad Dog's show airing 2-7 p.m. it'll make Huge's commercial ass-kiss fest useless.

Reportedly, Sirius XM is paying Mad Dog $3 million per year for five years. He is the first major addition to the satcaster since their merger a few weeks ago. For nearly 20 years, Mad Dog was paired with Mike Francesca for one of the only shows that brought WFAN ratings. Now, it was well-known that Mad Dog and Mike didn't see eye-to-eye on much of anything, and now, the Mad Dog is free to roam the country.

With the first major syndication contract for Mad Dog in place, guess who's the loser? None other than CBS. According to Dog, they could have done nothing to have keep him. Sirius XM gave him the opportunity to expend his fanbase, and all CBS could do is pair him with a man he didn't even like.

Of course, with digital radio, WFAN could be split into two channels - regular WFAN and the Mad Dog channel. Then again, nobody has an HD Radio.

Oh, well, CBS, you've lost another one...

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